Below is an email sent to the company behind the Just for Men hair-dye range. Following their recent TV advertisement, I am sure there are millions of people, like me, wondering if the bloke on the advert got the job and why he needs “MORE TIES!”
Dear SirMadam
I have a query which I have been unable to get the answer to on your FAQ pages.
My question does not relate directly to your Just For Men hair dye range, for I am not a user. Since the age of 22, I have been totally bald. I put this down to the fact both my father and grandfather are also hairless on top. I am sure if I was fortunate enough to be blessed with hair, I would at least consider your product, should I start to go grey.
No, the reason I have contacted you is as a keen TV viewer, I have seen your advertisement where a young girl introduces her father to your hair dye product ahead of an important job interview.
Upon his return, he informs his daughter “Darling, it looks like I’m going to need more ties”
While the quality of the acting leaves a lot to be desired and surely does not reflect the product, my wife and I have developed a bit of an interest with the lives of the man in the advert and his daughter.
We would like to know the outcome of the job interview. Why does he need more ties? Can we assume he was successful and will need more ties for his job, and if so, what job was it? Did he fail and will therefore need more ties for future interviews?
I am sure I am not the only person who has contacted you about this issue. Do you have any plans to release a follow up advertisement showing an update in the life of the gentleman and his daughter? Maybe we could see him in his new job, if he indeed got it.
One final question. Do Just for Men plan to introduce any products just for women? My wife is as grey as our Irish Wolfhound and would like her flowing brunette look back.
Kindest regards,
Alex Keegan
I will let you know if Alex receives a reply, if the grey-haired man on the advert got the job and if Mrs. Keegan is able to get some Just For Men to use on her own hair.
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